Startup Pulse

YouTube Keyword Research 101

After Google, YouTube is the 2nd most utilized search engine. It is also one of the most visited websites today. If you have uploaded a video, perhaps you are wondering how you can buy YouTube views for it.

The huge majority of YouTube videos get views from external sources like Google search, suggested videos, and YouTube searches. As a matter of fact, most YouTube channels 95 percent of their watch time and views come from the combination of external Google search and YouTube search.

The main thing here is if you optimize your content on YouTube around specific keywords, there is a high possibility that a lot of people will be able to find them which may result in a considerable number of views.

If you’re wondering how you can find the right keyword then keep on reading. Below are some of the tools that you can use when searching for a keyword for your YouTube content.

How to Find Keywords for Your Videos

  1. Google Autocomplete

Start by typing on the Google search bar and you will get a horde of keyword suggestions. However, it is worth mentioning that not all search queries from Google are video results. That being said, we highly recommend that you check if there is at least a single video on search engine page results (SERP).

  1. YouTube Autocomplete

This is perhaps the cheapest and at the same time the easiest way to look for keywords that are relevant to your YouTube content. Similar to Google search, start by typing on the YouTube search bar.

The good thing about YouTube autocomplete is that it will only display the most popular keywords. Thus, it is a good source of data for your video ideas.

In addition to that, with YouTube autocomplete, you will be able to dig in some niche and long-term keywords usually 4 to 5 words. In fact, such keywords will allow your videos on YouTube to rank higher with ease.

  1. Use Keyword Research Tool

Here are some of the tools that you can use when searching for keywords on YouTube.

  • Ahref

This tool is a great, all-in-one SEO suite. However, it also provides YouTube keyword research, all you need to do is go to Keyword Explorer and then choose the YouTube tab.

  • VidIQ

In addition to Ahref, you can also use VidIQ when doing YouTube keyword research. Actually, it is a must-have management software for YouTube channels.

Hopefully, you have learned a lot from this article.

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